Who needs a mirror when all you need is a Polaroid camera. The Polaroid marketing team thought that would make a great way at promoting the camera famous for instant images by replacing mirrors in shopping malls and business centers in São Paulo, Brazil. Using pictures instead of mirrors is a great way of documenting those food stain you had on your face all day.
[via Cribcandy, larger image available here]
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6 responses
2dayBlog - Technology Journal, New Gadget everyday! » Blog Archive » Replace Mirrors to Polaroid Cameras
Apr 27, 2007 at 12:31 am
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Apr 27, 2007 at 11:46 am
Wow, why use a traditional mirror, when you can generate waste for every single person who looks in your “mirror”? It seems like this stunt could be more wasteful, but I’m not sure how.
Apr 27, 2007 at 12:25 pm
I agree with you Tim, it would be a big waste of material. Yet, In the world of marketing its all about getting the message across and to be different from all your competition. In that aspect Polaroid definitely succeeded in that department at the cost of increased waste.
Replace Mirrors to Polaroid Cameras « Gaya, Ruang dan Kepelbagaian
Apr 29, 2007 at 10:16 pm
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Ounae - gadgets y nuevas tecnologÃas » Polaroid sustituye los espejos por sus cámaras en Sao Paulo, Brasil
Apr 30, 2007 at 3:38 pm
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May 6, 2008 at 4:16 pm
Who still uses Polaroids?
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