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Replace Mirrors With Polaroid Cameras

By Vince Smith / 7 comments

polaroid mirror

Who needs a mirror when all you need is a Polaroid camera. The Polaroid marketing team thought that would make a great way at promoting the camera famous for instant images by replacing mirrors in shopping malls and business centers in SÃ£o Paulo, Brazil. Using pictures instead of mirrors is a great way of documenting those food stain you had on your face all day.

[via Cribcandy, larger image available here]

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About the author: Vince Smith

Website: http://www.uberreview.com

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http://www.loadedguntheory.com/blog/director/list/tim.html Tim

Wow, why use a traditional mirror, when you can generate waste for every single person who looks in your “mirror”? It seems like this stunt could be more wasteful, but I’m not sure how.
http://www.uberreview.com Vic DaSilva

I agree with you Tim, it would be a big waste of material. Yet, In the world of marketing its all about getting the message across and to be different from all your competition. In that aspect Polaroid definitely succeeded in that department at the cost of increased waste.
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Marie

Who still uses Polaroids?
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