Living in Japan, the next big one is always around the corner and a lot of people make a point of being prepared. When it comes to this dog and cat earthquake survival gear, however, I think it is a clearcut case of a sucker being born every minute. It is packed with such essentials as (actually the first two are essentials, the rest are a case of WTF):

• Water
• Biscuits
• Aromatherapy oils
• Four rubber shoes for their feet
• Sealed bags
• Flame retardant carrying case with storage pockets.

The manufacturer suggest keeping one of your hankies in the kit, so that the pet will be comforted by your scent.

Price: About $375 give or take, depending on the Yen. [Rinkya]

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