In Mexico, Wi-Fi Costs Dog Poop
Mexican internet provider Terra is serious about two things: Promoting their Wi-Fi service, and teaching pet owners to clean up after their dogs. I almost can’t think of a pairing more random, but I’ve got a really vivid imagination and the sense of humor of a 10 year old so I’m kind of an exception. The idea is the brainchild of ad agency DDB, who I think I need to find a reason to hire. [...]
